Brita: Utopia

Water filters

Its so easy to buy a plastic bottle of water and carry it around at your convenience. But water bottle is one of the objects that destroy our environment. The design of water bottle is very unique and convenient for our hands and it just fits everywhere, from bags to car drink holders. But in order to reduce the usage of water bottle usage, its easy to see water filters being installed at homes and usage of Brita water filters. Brita is very common amongst families and students. Just by adding tap water to the filter, the water is filtered and we are able to enjoy fresh water in matter of minutes. Without spending lot of money each month to purchase the heavy water bottle packages, Brita saves money and the environment. it just looks like a jug in a kitchen, but its very convenient, light, easy to carry and easy to use. This design is a definition of utopian because its helping the society by giving clean water to everyone and reducing the number of people purchasing bottled water. In addition, by having filtered clean water at home, more people can purchase the tin can bottle to fill up with water and re-use it to save the environment as well. Water bottle cans are known to save the amount of water bottle purchases as well, but with Brita on its side, its impact on society is greater.